Safe. Sensible. Social.
Examples and case studies from the alcohol campaign funding 2009
Last year, the Home Office provided a total of £4.5 million of additional funding to tackle alcohol-related crime and disorder from December 2008 to March 2009. Some 198 Crime and Disorder Partnerships (CDRPs) and Community Safety Partnerships (CSPs) successfully bid for a share of £3 million to fund innovative multi-agency approaches to tackle alcohol related crime and disorder in their areas. This booklet is intended to give a flavour of some of the activities undertaken and to showcase some good case studies. The way that some CDRPs and CSPs communicated the outcomes of their enforcement work to their local communities and facilitated community engagement was particularly impressive.
Title: Safe. Sensible. Social. Examples and case studies from the alcohol campaign funding 2009
Author: Home Office
Number of pages: 24
Date published: September 2009
Availability: Download full report 
PDF 3Mb LARGE FILE!
The case studies available in the booklet are
- Blyth Valley, Northumbria: "... the campaign has been recognised [by local media] as a success; it has gone down very well locally with the community"
- Cannock, Staffordshire: "Staffordshire Police reported that this work has helped to reduce incidents of violence in the town and is very likely to influence local perceptions over the long term."
- Corby, Northamptonshire: "The community feedback was very positive in terms of reassurance and interestingly also from young people who felt safer in their traditional meeting places."
- Halton, Cheshire: "Public feedback in the town centres was highly positive and, without doubt, the combined efforts prevented instances of disorder and violence"
- Erewash, Derbyshire: "During this operation, calls for service to licensed premises and the immediate vicinity reduced by 50%"
- Doncaster, South Yorkshire: "... generated some excellent results and enabled teams to target particular hot spot locations over a sustained period"
- Luton, Bedfordshire: "A proportion were translated into Polish to suit the needs of the local population"
The importance of local communications and community engagement
A key Home Office aim is to reduce the number of people perceiving drunk or rowdy behaviour to be a problem. Reducing the reality of alcoholrelated violence will go somewhere to reducing perceptions, but it is not enough. We know this is the case because alcohol-related violent crime has fallen by a third over the last ten years but this has not been matched by a similar fall in the number of people perceiving drunk or rowdy behaviour to be a problem.
It is vital therefore to combine robust enforcement action with effective community engagement and communications – public confidence will only increase if we tell our local communities about the impact of our work. This booklet is intended to encourage you to consider what more you might do in your local areas and complements the Home Office’s 'Communicating for Confidence' toolkit.
As part of the £1.5 million enforcement campaign, 50 alcohol priority areas were allocated £3,000 each to communicate the outcomes of their enforcement work locally and to engage the community in this work. The areas did this in a variety of ways, including:
- advertising hotlines for residents to call to report licensed premises making underage sales
- distributing leaflets to local residents, informing them of the positive work that had been done
- running radio or cinema campaigns with health and public safety messages, or to communicate good work
- producing booklets for bar staff who had failed test purchases to use, to help them avoid making further under age sales
Getting a copy
Download Safe. Sensible. Social. Examples and case studies from the alcohol campaign funding 2009 PDF 3Mb LARGE FILE!
Last update: Friday, September 11, 2009