Communicating Crime Reduction

Connecting with business

Keeping the relationship alive 

It is more cost-effective to focus on building long-term relationships: 

·        Long-term relationships generate higher  value commitments

·        A history of delivery reassures future partners

·        Recommendations from long-term partners are more convincing

·        Current successful partnerships can help you build lists of new prospects

·        Publicised partnerships will bring active interest from other companies. 

But why do companies choose to stay committed to causes? The following reasons were given by a range of companies who have remained committed to causes for four to ten years at a national level. You might wish to use these as a guideline from which to set standards for your own partnership’s engagements with the business community. 

‘They’re easy to work with’ 

• They don’t overpromise
   

• They deliver what they do promise
   

• They say no when appropriate
   

• They’re not just interested in money
   

• They provide regular updates and project visits
   

• They provide evaluation material
   

• They’re easy to communicate with

page     1     [2]    

Home I Learning zone I Contact us I Close Window