Communicating Crime Reduction

Considering fear of crime

Broadening the base of  crime reduction partners

Many organisations in public, private, community and voluntary sectors are involved in providing information – to which it would be reasonable and appropriate to incorporate non-threatening advice and information about personal and community safety. We need to encourage such groups to communicate messages to their customers/members/readers about the things that can make them safer from crime – not just highlighting the inherent dangers presented by crime.

Obvious examples include the insurance industry, manufacturers of security products, transport companies, the media, housing associations, voluntary groups like Victim Support, Age Concern, Tenants Associations etc. But we might also add religious and faith groups, cultural organisations, parent groups, and a whole host of other community based groups 

A huge range of public, private, voluntary and community organisations come into direct contact with the public on a regular basis -  including dog wardens, refuse collectors, postmen, milkmen, environmental health officers, religious leaders and many, many more.  All these people engage in face to face dialogue with the public – often reaching vulnerable groups far more effectively than any other form of communication. Motivating such groups to play a part in tackling fear of crime and equipping them with the information to be good ambassadors is undoubtedly difficult. But there is a real opportunity to engage staff at a grass-roots level in a way which could make a real difference.  Giving them a basic core script which encourages them to be ‘myth-busters’ and  a source of friendly, non-threatening advice and support can pay real dividends.

page     [1]     [2]     [3]     [4]     5

Home I Learning zone I Contact us I Close Window