Communicating Crime Reduction

Taking the message into the community

Opportunities – great and small

The settings for public events can be as diverse as large open – air county shows, civic events of various kinds, and the smaller, yet often more focused, community meetings. You might consider attending existing public events, or consider arranging your own to target particular parts of the community.

A larger event may span the whole Partnership area – or even more than one Partnership area. It might cover broad themes about the role of the Partnership and the contribution different partners make.  It could target audiences that are spread throughout the wider community – such as potential business partners or community group leaders. 

On the other hand, targeted local community group meetings can be the start of a longer-term relationship that can develop word-of mouth awareness of crime prevention and community involvement in crime reduction initiatives. 

The main exhibition venues around the country stage a variety of events aimed at specific interest groups. Among the best known are the ‘ideal home’ and ‘lifestyle’ shows that can attract a wide audience. The organisers of events of this kind will usually be able to provide past attendance figures that have been independently verified by the Audit Bureau of Circulation. While participation in these events is generally more expensive, the same venues often feature more community-focused activities, and it is always worth keeping in touch with future programmes.

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